Embrace your story, unite your visuals and messaging, and embody your ambitions with a compelling brand that encapsulates your very essence & vision.
I am your dedicated Creative Director, celebrating your story, style and approach. By authentically embodying your values & vision, I work to articulate and empower you with a brand that truly reflects who you are, who you’re here for and what you stand for.
THE JOURNEY
BRAND WORKSHOP → BRAND STRATEGY → CREATIVE DIRECTION → BRAND IDENTITY → LAUNCH & BLOOM
Studio Florere’s branding projects are no in and out situation — I’m there throughout the whole process. From a 3 hour brand strategy workshop where we really discover & explore your brand core, the big vision & your people, to crafting your unique brand message & copy to designing an entirely one-of-a-kind brand identity to coming up with and helping your launch a brand campaign… Florere brand projects are creative, collaborative and made to empower you & carry your business for the long-term.
“I don’t half-ass your brand.
I totally embody & live it.
Expect a holistic branding experience - covering strategy, marketing & content so you walk away with not only a beautiful brand but the fundamental foundations to build upon & grow”.
Joanna Woodford, Creative Director
BRAND DESIGN
Everything your idea needs to blossom. Let’s discover your brand’s strategy and authentically create an identity that fits your vision for your business & gets you moving on your journey.
-
Together, we explore your brand's backstory, articulating it into a brand profile. Then we action your vision by transforming it into a captivating visual identity. Experience a harmonious brand design journey, where you are given everything you need to get moving with your idea.
-
Brand Strategy & Copywriting
Mood Board
Logo Suite
Typography Suite
Colour Palette
Brand Application
Brand Book / Guidelines
Print Design
Brand Launch Campaign
-
For those looking to bring their business idea to life but need to lay the foundations & build a strong identity that embodies their vision.
-
From £3,000 GBP.
REBRAND
Undergo a rebranding to more authentically reflect your identity, purpose, and mission and improve your market positioning to ascend to the next level in your entrepreneurial journey.
-
Together, we establish the why behind the rebrand and explore the vision. We delve deeply into your brand's backstory & change that’s brought around the rebrand, articulating it into a comprehensive brand strategy built to help you hone in on your purpose. Then we action your vision by transforming it into a captivating creative direction & visual identity.
-
Brand Strategy & Copywriting
Mood Board
Logo Suite
Typography Suite
Colour Palette
Brand Application
Brand Book / Guidelines
Print Design
Rebrand Launch Campaign
-
For the seasoned business owner looking to rebrand their business in order to amplify their objectives, enhance their identity and presence, resonate with their audience, and better position themselves in the marketplace.
-
From £3,000.00 GBP.
WEB DESIGN
Bring your brand to life with a compelling web experience that reflects everything you envision for your brand. Whether you’re a service business or run a shop, lets work on creating something truly unique to you.
-
From mapping out the experience on your website to exploring the Creative Direction & copywriting throughout, experience a unified web design journey, where your visuals and message align, technical ability and easy of use are considered.
-
Site Mapping
Mood Board & Creative Direction
Copywriting
Custom 5 page Squarespace Web Design
Basic SEO
Website Training & Walkthrough
-
For Brand Design clients of Studio Florere who wants someone to give energy & life into their new brand identity, empower their message & communicate their brand visually through a seamless functional no-code web design that they themselves can manage going forward.
-
From £2,000.00 GBP.
ADD ONS — POA
PACKAGING DESIGN
PRINT DESIGN
COPYWRITING
CONTENT STRATEGY
NOT QUITE READY TO INVEST BUT NEED SUPPORT?
BRAND STRATEGY WORKSHOP
This 1:1 process is about laying the fundamental foundations for you to build upon & grow, without investing thousands right away into your brand. This is the starting point of all our brand projects that we are offering at a more compact & accessible price.
-
This process begins a a 1:1 3 hour in-person or online workshop where I take you through a guided process to discover and explore your brand. Then there is a mix on independent & collaborative work developing your brand core, audience & message framework, language and brand copy before presenting you with a brand strategy documet for you to use day-in, day-out.
-
Your brand strategy forms the heart of your business & your marketing. Everything you do should come from this. Without this, you lack a strong vision & a path forward. Find clarity in your purpose & mission, know what values underpin everything you do & be intentional in all your online communication and marketing to stand out in your market. Find pride & power in your unique brand & create the impact your desire.
-
A live Google Doc that will become your go-to bank for all brand communication & copywriting. Receive working documents with old copy & notes (just in case) and a refined, polished brand strategy document to use day-in, day-out.
-
£800 GBP.
-
BOOK YOUR FREE DISCOVERY CALL
You’ve got a project in mind and I would love to hear all about it. Book a free discovery call with me, Creative Director, Joanna.
-
BOOK YOUR STRATEGY SESSION
What better way to ground yourself & take a step forward than together with time dedicated to you & your business.
-
SIGN UP FOR WAFFLES
My “Art of Florere” emails sent every month or so, explore the art of flourishing in business and in life.
